Development by Branding the Trade Mark - BRANDR

Programme 2000 - 2006 Northern Periphery

Date of latest update: 2021-04-06

Description

Description (EN):

The project aims to involve four participating municipalities to develop a modern identity and focus the image of their communities, in order to meet the challenges of the future through developing a stronger identity by branding and profiling their municipalities. By using a “Triple-Helix” approach the project aims to involve communities, companies and research. Branding activities will take place at different levels: local, regional, national and transnational. Benchmarking will take place at a transnational level, initially within the partner-group. The project also intends to share findings with other municipalities in the northern periphery in an open meeting.

Expected Results (EN):

• The participating municipalities will have a more focused and obvious identity that is firmly established both within and out-with the municipality • The participating municipalities will have built up a positive reputation both nationally and internationally in specific areas. This project, and the co-operation with research Institutes and universities, will have played an important part in this process • The co-operation between municipalities, companies and research will have improved and provided benefits for the development and growth of the municipality • Development of a tool for branding a Trade Mark at four levels; locally, regionally, nationally and internationally

Thematic information

Institutional cooperation and cooperation networks Governance, partnership

Partners (4)

Lead Partner: Municipality of Solleftea

Address: 881 80 Solleftea, Sweden

Legal status: n/a

Municipality of Akureyri, Iceland

Name: Municipality of Akureyri, Iceland

Address: Geislagötu 9, 600 Akureyri, Iceland

Legal status: n/a

Municipality of Steinkjer

Name: Municipality of Steinkjer

Address: Kongens gt 43 P.O. Box 3023, 7709 Steinkjer, Norway

Legal status: n/a

Municipality of Sortland

Name: Municipality of Sortland

Address: Vesterå��gaten 57 P.O. Box 117, 8401 sortland, Norway

Legal status: n/a

Partners map

Lead partner

Project partner

Summary

Project name (EN): Development by Branding the Trade Mark - BRANDR

Project acronym: BRANDR

Project start date: 2003-06-15

Project end date: 2006-06-14

Project status: closed

Total budget/expenditure: EUR 950 000.00

Total EU funding (amount): EUR 536 534.00

Co-financing sources:

Information regarding the data in keep.eu on the programme financing this project

Financing programme

2000 - 2006 Northern Periphery

Last month that data in keep.eu was retrieved from the Programme's website or received from the Programme

2019-09-02

No. of projects in keep.eu / Total no. of projects (% of projects in keep.eu)

47 / 47 (100%)

No. of project partnerships in keep.eu / Total no. of project partnerships (% of project partnerships in keep.eu)

424 / 424 (100%)

Notes on the data

Languages

Contact Form

Development by Branding the Trade Mark - BRANDR

Description

Thematic information

Partners (4)

Partners map

Summary

Information regarding the data in keep.eu on the programme financing this project

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