AMBR Cross-Border Wine Tourism Cluster Development

Programme 2014 - 2020 Romania - Republic of Moldova ENI CBC

Date of latest update: 2025-09-10

Description

Description (EN):

Creating a cross-border cluster for promotion wine route tourism development using the principles of: inter-sectoral partnerships (business-science-education), supporting local culture of border regions of Romania and Moldova and preservation of historical heritage. Through the creation of a cross-border “Wine Trail,” the AMBR project will build local capacity for tourism and economic opportunities related to the production and marketing of wine and the related infrastructures in Moldova and Romania. Through an initial assessment of the industry value and growth areas, exchanges of resources and best practices to maximize industry opportunities with a focus on rural community development and local culture promotion, and shared visibility and communication practices to expand tourism reach, the AMBR Wine Trail will be an investment in one of the oldest and most respected cultural products of the cross border Region.

Achievements (EN):

Workshop (2) Market study (2) Cross border Conference (1) Creation Cluster's (1) Exchange experience Study visits (2) Webinars (2) Webpage (1) Brochure (2000) Press conference (4) International Business Forum (1) Economic feasibility study (2) Seminar best practices exchange (1) Social Media Campaigns (2)

Website: https://ro-md.net/en/home

Delivered Outputs (EN):

Economic Feasibility study (2) - 60 participants educated during feasibility studies Conceptual Analytical workshop (2) - Analytical survey distributed among 60 participants Marketing study (2) - 60 people educated during market studies Statute of the Romanian-Moldavian cross-border cluster (1) - 20 participants informed about Statute and involved in cluster organisation Cross-Border conference "Opportunities of diversifying the touristic points" (1) - 60 participants involved 60 participants informed about technical specification60 brochures disseminated International business forum "Wine trail development: prospects for cross-border cooperation between Romania and Moldova" (1) - 60 participants involved 60 participants informed about technical specification60 brochures disseminated Seminar regarding best practices exchange (1) - 20 participants involved 20 brochures disseminated Study programme (1) - 120 participants informed about report,100 representatives of government introduces with new recommendations and adding to national law for processing of wine making by-products Study visit to Romania (1) - 50 participants involved 50 brochures disseminated Study visit to Moldova (1) - 50 participants involved 50 brochures disseminated Webinar "Legal basis for Wine trail development in Romania and Moldova" (1) - 50 participants involved.population is widely informed about Wine trail development1 expert involved Webinar "Business opportunities for youth in Wine trail development in Romania and Moldova" (1) - 50 participants involvedThe population widely informed about Wine trail Development, especially youth Social Media campaign (1) - 60 participants involved The population is widely informed about Wine trail development RO MD20 mass media representatives involved Web page (1) - 200000 viewers Analytical report (1) - Analytical report distributed among 60 participants Press conference (4) - 4 press conferences organized.web page presented and 20 brochures disseminates, The population widely informed about Wine trail Development, especially mass media representatives Brochures (2000) - 2000 brochures “Economic and social effectiveness and market opportunities of a cluster approach to Wine trail development in the cross-border Southern Romania-Moldova region”dpublished and disseminated among project beneficiaries

Thematic information

Tourism

Thematic Objective: Promotion of local culture and preservation of historical heritage

Partners (2)

Lead Partner: Asociatia Obsteasca STABILITATE

Address: Cikalov 2/2 str-la, MD-3880 Comrat, Moldova

Legal status: private

Total budget: EUR 46 117.00

ENI budget: EUR 41 923.40

Centrul de Dezvoltare SMART

Name: Centrul de Dezvoltare SMART

Address: No.12 Sf. Spiridon Street, Galati , Galati County, 800051 Galati, Romania

Legal status: private

Website: https://www.smart.org.ro/

Total budget: EUR 55 319.00

ENI budget: EUR 49 369.00

Partners map

Partners and Projects info

SMART Development Center

AMBR Cross-Border Wine Tourism Cluster Development

Partners and Projects info

Centre for Regional Development STABILITY

AMBR Cross-Border Wine Tourism Cluster Development

Lead partner

Project partner

Summary

Project name (EN): AMBR Cross-Border Wine Tourism Cluster Development

Project acronym: 2SOFT/2.1/153

Project start date: 2020-03-11

Project end date: 2022-07-10

Project status: closed

Total budget/expenditure: EUR 92 256.88

Total EU funding (amount): EUR 91 292.40

Co-financing sources:

ENPI/ENI/NDICI: Amount, EUR 91 292.40.

Information regarding the data in keep.eu on the programme financing this project

Financing programme

2014 - 2020 Romania - Republic of Moldova ENI CBC

Latest month of project-partner-call data publication

2025-09

No. of projects in keep.eu / Total no. of projects (% of projects in keep.eu)

83 / 83 (100%)

No. of project partnerships in keep.eu / Total no. of project partnerships (% of project partnerships in keep.eu)

219 / 219 (100%)

Notes on the data

Information provided by the Programme.

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Contact Form

AMBR Cross-Border Wine Tourism Cluster Development

Description

Thematic information

Partners (2)

Partners map

Summary

Information regarding the data in keep.eu on the programme financing this project

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