Legends as a tourism enforcing instrument in the region Kula-Zajecar-Vidin

Programme 2007 - 2013 Bulgaria - Serbia IPA CBC (BG-RS)

Date of latest update: 2024-03-09

Description

Description (EN):

The strategy of the project follows the scientific policy. The project intends to implement a studies for common legends regarding the Roman Fortresses: Castra Martis (Kula), Gamzigrad - Romuliana (Zajecar) & Bononia / Baba Vida (Vidin) and marketing research for the touristic product, using them to develop a joint touristic product; to enrich and create touristic services in the cities Kula, Zajecar and Vidin, based on field study, supported by marketing expert and undergoing community debates at workshops; to implement a Promotion for the visibility and Placement of the Product, including attractive map, plates, web-portal, brochure, publications and advertising TV & Radio clip; to test practically the product through study tourist trip for touristic agents, media, local & central bodies representatives. Similar strategy for cultural tourism development is successfully implemented in the city of Marostica, region Veneto, Italy in the mid-twenty century.

Achievements (EN):

Developing of a common touristic product for the Roman Fortresses: Castra Martis (Kula), Gamzigrad-Romuliana (Zajecar) & Bononia, Baba Vida (Vidin), based on Legend - "Joint tour & sightseeing of Vidin - Kula - Zajecar, based on the Legend for the three sisters - daughters of the Danubian King - Vida, Kula and Gamza"; - Enriching touristic services through involving the small businesses in the project activities through organization of a variety of project events such as workshops and press-conferences on both sides of the border; - Promotion of the created cultural-historical tourism model (based on Legend), for the region’s visibility in the other parts of Bulgaria and Serbia, including attractive map & plates, web-portal, promotional brochure with map, TV & Radio clip, publications in touristic catalogues, magazines, local and regional editions. The project web site address is: www.toursbgrs.eu

Website: http://www.ipacbc-bgrs.eu/

Thematic information

Tourism

Partners (1)

Lead Partner: Municipality Kula

Address: 6, Dunavska Str., 3700 Vidin, Bulgaria

Legal status: n/a

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Partners and Projects info

Municipality Kula

Legends as a tourism enforcing instrument in the region Kula-Zajecar-Vidin

Lead partner

Project partner

Summary

Project name (EN): Legends as a tourism enforcing instrument in the region Kula-Zajecar-Vidin

Project acronym: Legends as a tourism enforcing instrument in the region Kula-Zajecar-Vidin

Project start date: 2011-08-22

Project end date: 2012-08-22

Project status: closed

Total budget/expenditure: EUR 119 842.00

Total EU funding (amount): EUR 101 866.00

Co-financing sources:

Information regarding the data in keep.eu on the programme financing this project

Financing programme

2007 - 2013 Bulgaria - Serbia IPA CBC (BG-RS)

Latest month of project-partner-call data publication

2015-04

No. of projects in keep.eu / Total no. of projects (% of projects in keep.eu)

139 / 139 (100%)

No. of project partnerships in keep.eu / Total no. of project partnerships (% of project partnerships in keep.eu)

194 / 194 (100%)

Notes on the data

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Legends as a tourism enforcing instrument in the region Kula-Zajecar-Vidin

Description

Thematic information

Partners (1)

Partners map

Summary

Information regarding the data in keep.eu on the programme financing this project

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