Clusters meet culture: an opportunity for development

Programme 2007 - 2013 South East Europe

Date of latest update: 2021-04-06

Description

Description (EN):

As culture is increasingly used as a means of social and economic development, the cultural tourism market is being ?flooded? with attractions, cultural routes and heritage centres. However, many consumers, tired of encountering the serial reproduction of culture in different destinations, are searching for new alternatives. The rise of skilled consumption, the importance of identity and the acquisition of cultural capital in modern society points towards the use of creativity as an alternative to conventional cultural tourism. These trends suggest the reorientation of ?cultural tourism? towards new models. In this sense,the most historical and artistic cities of South East Europe represent not only an important cultural heritage but also an opportunity for the creation of an alternative market. This market would be based on the meeting between culture and the creativity of the surroundig clusters. The CMC project wants to spread the knowledge of production excellences across SEE with the purpose of emphasizing their quality and originality (that correspond to an essential part of the culture and history of these cities), and connect this cultural aspect with already existing tourism flows. The final goal would be to link tourism and local clusters joining manufacturing productions with artistic heritage and cultural production. At the end, the project aims at opening new sales channel across South East Europe, with the main purpose to help small business development. Starting from this assumption, and with the tools mentioned above, the specific objective of the project are: to dilute tourism streams currently concentrated on major cities and distribute them on the hinterlands, which often also offer extraordinary opportunities both in cultural and economics terms; to develop alternative marketing channels for sectors that characterize in both cultural, socio-economical and industrial terms the territories around European Capitals of Culture; to multiply the flows of cultural production and innovation knowledge from the cities towards the industrial districts and create strategic parterships between cultural and industrial production, with the aiming at obtaining reciprocal advantages; to promote access to private capitals for the structural co-financing of-historical and cultural heritage, but also of the broader culture of the territories of the SEE area. For all these reasons, transnational common criteria will be established for local clusters, small business and cultural associations in order to create public/private partnerships for favouring both tourism and cluster development. All PPs will contribute at enabling policies/strategies at national/regional/local level empowering SEE public administrations with management capacities and creating the framework conditions for boosting a true cluster and cultural development. Regional Chamber of Commerce will assist public administrations in drawing up programmes/projects for favouring the creation of public/private partnership. The industrial clusters, supported by new professional figures, will develop new models for selling their products through thematic factory outlets. At the politic/institutional level, cultural policies would have to be strategically re-thought as policies for competitiveness, strongly complementary to innovation policies, with a strong contribution from corporate social responsibility policies and instruments. Starting from this assumption, and with the tools mentioned above, the specific objective of the project are: dilute tourism streams currently concentrated on major cities and distribute them on the hinterlands, offering extraordinary opportunities both in cultural and economics terms; develop alternative marketing channels for sectors that characterize both culturally, socio-economically and in industrial terms the territories around European Capitals of Culture.

Achievements (EN): Handbooks, Newsletters, CMC’s Leaflets, Final Conference documents can be downloaded under: http://www.cmc-project.eu/dwn/

Website: http://www.cmc-project.eu

Thematic information

Cultural heritage and arts Clustering and economic cooperation Tourism

Partners (10)

Lead Partner: Regione del Veneto

Address: 168 Palazzo Sceriman-Cannaregio, 30121 Venice, Italy

Legal status: n/a

Pécs-Baranyai Kereskedelmi és Iparkamara

Name: Pécs-Baranyai Kereskedelmi és Iparkamara

Address: 36 Majorossy I.,, 7635 Pécs, Hungary

Legal status: n/a

Kulturális Innovációs Kompetencia Központ Egyesület

Name: Kulturális Innovációs Kompetencia Központ Egyesület

Address: 7-8. Széchenyi tér, 7621 Pecs, Hungary

Legal status: n/a

Obmocna obrtno-podjetniska zbornica Maribor

Name: Obmocna obrtno-podjetniska zbornica Maribor

Address: 63 Titova cesta,, 2000 Maribor, Slovenia

Legal status: n/a

Mariborska razvojna agencija

Name: Mariborska razvojna agencija

Address: 20 Pobreska cesta, 2000 Maribor, Slovenia

Legal status: n/a

Slovenská obchodná a priemyselná komora

Name: Slovenská obchodná a priemyselná komora

Address: Gorkého 9, 81603 Bratislava, Slovakia

Legal status: n/a

Provincia di Rimini

Name: Provincia di Rimini

Address: Corso d'Augusto 231, 47921 Rimini, Italy

Legal status: n/a

Unioncamere del Veneto

Name: Unioncamere del Veneto

Address: 19/d Via delle Industrie,, 30175 Venice, Italy

Legal status: n/a

Universitatea "Lucian Blaga" din Sibiu

Name: Universitatea "Lucian Blaga" din Sibiu

Address: 10 Victoriei Blv,, 550024 Sibiu, Romania

Legal status: n/a

Camera de Comert,industrie si Agricultura Sibiu

Name: Camera de Comert,industrie si Agricultura Sibiu

Address: 1 Telefoanelor, 550160 Sibiu, Romania

Legal status: n/a

Partners map

Partners and Projects info

Chamber of Commerce and Industry of Pécs-Baranya

Clusters meet culture: an opportunity for development

Partners and Projects info

Veneto Region

Clusters meet culture: an opportunity for development

Partners and Projects info

Kulturális Innovációs Kompetencia Központ Egyesület

Clusters meet culture: an opportunity for development

Partners and Projects info

Obmocna obrtno-podjetniska zbornica Maribor

Clusters meet culture: an opportunity for development

Partners and Projects info

Mariborska razvojna agencija

Clusters meet culture: an opportunity for development

Partners and Projects info

Slovak Chamber of Commerce and Industry

Clusters meet culture: an opportunity for development

Partners and Projects info

Provincia di Rimini

Clusters meet culture: an opportunity for development

Partners and Projects info

Unioncamere del Veneto

Clusters meet culture: an opportunity for development

Partners and Projects info

Lucian Blaga University of Sibiu

Clusters meet culture: an opportunity for development

Partners and Projects info

Camera de Comert,industrie si Agricultura Sibiu

Clusters meet culture: an opportunity for development

Lead partner

Project partner

Summary

Project name (EN): Clusters meet culture: an opportunity for development

Project acronym: CMC

Project start date: 2012-10-01

Project end date: 2014-09-30

Project status: closed

Total budget/expenditure: EUR 1 551 015.00

Total EU funding (amount): EUR 1 318 363.00

Co-financing sources:

Information regarding the data in keep.eu on the programme financing this project

Financing programme

2007 - 2013 South East Europe

Last month that data in keep.eu was retrieved from the Programme's website or received from the Programme

2015-12-01

No. of projects in keep.eu / Total no. of projects (% of projects in keep.eu)

122 / 122 (100%)

No. of project partnerships in keep.eu / Total no. of project partnerships (% of project partnerships in keep.eu)

1 809 / 1 809 (100%)

Notes on the data

Information provided by the Programme. In the case with the partners' addresses, the information was collected from the partners' websites

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Clusters meet culture: an opportunity for development

Description

Thematic information

Partners (10)

Partners map

Summary

Information regarding the data in keep.eu on the programme financing this project

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