International Augmented MED

Programme 2007 - 2013 Mediterranean Sea Basin ENPI CBC

Date of latest update: 2022-04-26

Description

Description (EN):

The project in brief The Mediterranean as a whole attracts around 30% of international arrivals and of tourism receipts. Increased international competition is nevertheless impacting the position of the Mediterranean region as a leading destination in the global market. Product diversification and innovative tourism services are key drivers to maintain and enhance the attractiveness of the Mediterranean destination on international markets. This is the purpose of I AM project which aims at developing innovative multimedia technologies for the management of cultural and natural heritage. Visitors will have the opportunity to rediscover various sites and monuments - such as the old city of Byblos in Lebanon, the El Khadr Greek-Orthodox church located in Taybeh (Palestine territories) and the archaeological site of Bayt Ras in Jordan - under a new perspective thanks to the potentialities offered by 3D reconstructions, Augmented Reality installations or interactive illumination. A large portion of the project will also be dedicated to awareness raising, training and transfer of innovative multimedia technologies for tourism site management. Specific objective To develop a self-sustaining cross-sector system, linking the Information Technology and Tourism sectors, which will encourage a better seasonal and geographical spread of tourist arrivals by means of product diversification.

Website: http://www.enpicbcmed.eu/

Expected Results (EN):

• Enhanced tourist sites management with at least one new local initiative implemented in each country using pilot multimedia applications and especially Augmented Reality technology to cultural and natural heritage • 35 new packages created (5 per pilot site/country) and 35 tour operators involved • Tourism arrivals to the sites using multimedia enhancements increased by 5% • Revenue from tourism at/near these sites increased by 5% • Information on the potential of innovative multimedia applications spread to territorial and economic stakeholders

Thematic information

Sustainable management of natural resources Transport and mobility Cultural heritage and arts

Partners (13)

Lead Partner: Comune di Alghero

Address: via S. Anna 38, 7041 Alghero, Italy

Legal status: n/a

ONTT - Regional Commisariat for Tourism of Nabeul-Hammamet

Name: ONTT - Regional Commisariat for Tourism of Nabeul-Hammamet

Address: 1, Av. Mohamed V, 1001 Tunis, Tunisia

Legal status: n/a

Bibliotheca Alexandrina (Library of Alexandria)

Name: Bibliotheca Alexandrina (Library of Alexandria)

Address: P.O. Box 138 ChatbyAlexandria, Egypt

Legal status: n/a

Department of Antiquities of Jordan - Umm-Qais Antiquities Office

Name: Department of Antiquities of Jordan - Umm-Qais Antiquities Office

Address: Jabal Amman, Sultan Alatrash St., Building No.10, P.O Box. 88, Zip code, 11118 Amman, Jordan

Legal status: n/a

Ministry of Culture (Government of Catalonia)

Name: Ministry of Culture (Government of Catalonia)

Address: Rambla Santa Mònica, 8 , 8002 Barcelona, Spain

Legal status: n/a

Kòniclab Association - Contemporary Creations & New Technologies

Name: Kòniclab Association - Contemporary Creations & New Technologies

Address: C. Comte Borrell 130, 3º, 1ª , 8015 Barcelona, Spain

Legal status: n/a

Jordan University of Science and Technology (JUST)

Name: Jordan University of Science and Technology (JUST)

Address: P.O.Box 3030, 221107 Irbid, Jordan

Legal status: n/a

RIWAQ

Name: RIWAQ

Address: P.O.Box 212 Occupied Palestinian Territories (oPT)Ramallah, Palestine

Legal status: n/a

Municipality of Jebeil (Byblos)

Name: Municipality of Jebeil (Byblos)

Address: Roman streetJbeil, Lebanon

Legal status: n/a

American University of Beirut (AUB)

Name: American University of Beirut (AUB)

Address: P.O Box 11-0236 Riad El Solh, 11,072,020 Beirut, Lebanon

Legal status: n/a

i2CAT Foundation - Internet and digital innovation in Catalonia

Name: i2CAT Foundation - Internet and digital innovation in Catalonia

Address: C/ Gran Capità 2-4, Nexus I Building, Office 20300, 8034 Barcelona, Spain

Legal status: n/a

Municipality of Al Taybeh

Name: Municipality of Al Taybeh

Address: Taybeh, Ramallah District, West Bank, Occupied Palestinian Territories (oPT)Al-Taybeh, Palestine

Legal status: n/a

University of Genoa (UniGE)

Name: University of Genoa (UniGE)

Address: via Balbi 5, 16126 Genova, Italy

Legal status: n/a

Partners map

Lead partner

Project partner

Summary

Project name (EN): International Augmented MED

Project acronym: I AM

Project start date: 2012-10-20

Project end date: 2015-11-30

Project status: closed

Total budget/expenditure: EUR 3 060 650.00

Total EU funding (amount): EUR 2 754 583.00

Co-financing sources:

Information regarding the data in keep.eu on the programme financing this project

Financing programme

2007 - 2013 Mediterranean Sea Basin ENPI CBC

Last month that data in keep.eu was retrieved from the Programme's website or received from the Programme

2018-01-01

No. of projects in keep.eu / Total no. of projects (% of projects in keep.eu)

95 / 95 (100%)

No. of project partnerships in keep.eu / Total no. of project partnerships (% of project partnerships in keep.eu)

721 / 721 (100%)

Notes on the data

Information provided by the Programme

Languages

Contact Form

International Augmented MED

Description

Thematic information

Partners (13)

Partners map

Summary

Information regarding the data in keep.eu on the programme financing this project

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