Description
Description (EN): The cross border area is rich in unique cultural resources of religious significance that may be used for the development of the tourist economic activity, which currently underperforms. At the same time, religious tourism is fast growing and considered to be a key priority in the global tourism industry. In this context the overall objective of the project is to develop / apply an innovative tourism product referring to the development of alternative pilgrimage tourism routes, incorporating 15 selected religious monuments in the cross-border area. The key outcomes of the project are: -Development of a strategic study on pilgrimage tourism development in the cross border area. - Documentation, enhancement and promotion of 15 selected monuments. - Development and application of a specialised tourism product, comprising of alternative Pilgrimage Tourism Routes. - Development and application of a Pilgrimage Tourism Routes Web Portal providing on line information, enabling the desighn of alternative visit routes according to the visitors preferences and promoting both the selected religious monuments, as well as the local food, products and services offered in the area. - Development and operation of 3 specialised Pilgrimage Tourism Information and Promotion Centres in Ioannina, Gjirokas and Kora. Development of the Pilgrimage Tourism Routes branding strategy and label, incorporating local foods, products and services and the business community involved comprising the Pilgrimage Tourism Routes Enterprises Network. - Project promotion and dissemination activities Projects content and approach are innovative, since the development and promotion of the pilgrimage tourism together with the promotion of the local cuisine, products and services is foreseen, while the use of state of the art ICT methods and tools is adopted, in order to improve visitors experience. Furthermore the project implementation methodology adopts innovative aspects such as inclusion in its in its context,specific activities assuring assessment, sustainability,transferability and expandability of the achieved results. The cross border character of the project is evident,since the 15 religious monuments in reference are situated along the cross border zone and consist a coherent and integrated set of cultural resources that cannot be divided between the two countries. The project is expected to result to the significant increase of the tourist visits and stays overnight in the cross border area, the increase of the tourism income, employment and investments in the tourism sector,as well as to contribute to the overall socioeconomic growth of the intervention area. The importance of the projects anticipated results, its indisputable cross border character, its innovative characteristics together with the strong and efficient partnership mobilized to implement it, make the project a flagship one, fulfilling in the best possible way Programm's relevant selection criteria.
Read more
Website: https://2014-2020.greece-albania.eu/
Expected Results (EN): R1 (Ξ1): The development of a coherent & comprehensive strategy for the pilgrimage tourism development. R2 (Ξ2): The preservation and enhancement of the selected religious monuments, constituting a significant part of common cultural heritage. It can be assessed by the documented information developed, as well as measured by the number of scientific, research and promotion publications on the selected sites. R3 (O3, O4, O5): Increased visibility and promotion of the selected cross border area. It can be measured by the number of onsite / on line visits, the number of participants in the events, the results of the visitors survey. R4 (Ξ3, O4, O5): Visibility of local food, products, services and enterprises increased. It can be measured by the number of enterprises receiving the relevant branding label, the number of accumulated visits in the relevant posts in the Web portal, the results of the visitors survey. R5(O3, O4, O5): Visitors increase in the cross border area. It can be measured by the number of on site visitors, linked also to the result indicator ofthe programme β€annual overnight tourist stays in cross border areaβ€. A target value of 10.000 overnight tourist stays is set by the project for its contribution to Programmes respective indicator. R6(Ξ1, O2, O3, O4, O5, O6): Cross border economy strengthened. It can be measured by the increase of the local enterprises revenues and the visitors survey results. R7(O1, O3, O6): Infrastructure, structures and systems necessary for further development of the pilgrimage tourism in the cross border area are established. It can be assessed by the strategies, methodologies, systems, operations and resources set already in place for the expansion / transfer of the project results and further development of the pilgrimage tourism in the cross border area. The quantitative results maybe annually measured, after the completion of the project, too.
Read more Expected Outputs (EN): Outputs linked to O1: Study on the development of religious tourism in the cross border area Outputs linked to O2: Scientific and historic documentation of each site; Paper and electronic publications on the sites The above outputs contribute to O2, since they lead to the preservation of the selected monuments and provide the necessary input to the development of the tourism product Outputs linked to O3: Design of alternative pilgrimage tourism routes. This output contributes to O3 since constitutes the context of the tourism product to be offered; Development and establishment of a Pilgrimage Tourism Routes Web portal and establishment of Access Points. These outputs contribute to O3 since they provide the necessary ICT infrastructure for the delivery of the tourism product. Outputs linked to O4: Establishment and operation of 3 Information and Promotion Canters; Paper & electronic publications on the alternative thematic pilgrimage routes and sites All outputs as above directly contribute to the provision of information to the visitors. Outputs linked to O5: Information and publicity Action Plan; Establishment and operation of the project website; Project awareness & dissemination actions; Development of a branding strategy and label on the thematic pilgrimage routes developed; Label granting to enterprises and their inclusion in the ICT portal All outputs as above directly contribute to the promotion of the tourism product as well as the local products / services and the enterprises to offer them Outputs linked to O6: Visitors survey; Project Assessment and Sustainability Study All outputs provide the necessary input / background in order sustainability, expandability and transferability of the projects results to be achieved. The project contributes to the achievement of the programs output indicator, since it is expected to have as a direct outcome an increase of 3.000 visits in the area by 2023.
Read more
Partners (6)
Lead Partner:
University of Ioannina - Research Committee
Address:
University Campus, 45110 Ioannina, Greece
Legal status:
public
Website:
http://www.rc.uoi.gr
Total budget:
EUR 395 737.40
IPA2 budget:
EUR 336 376.79
-
ΠΕΡΙΦΕΡΕΙΑ ΗΠΕΙΡΟΥ
-
Name:
ΠΕΡΙΦΕΡΕΙΑ ΗΠΕΙΡΟΥ
Address:
1 Pyrros Square, 45332 Ioannina, Greece
Legal status:
public
Website:
http://www.php.gov.gr
Total budget:
EUR 47 907.72
IPA2 budget:
EUR 40 721.56
-
Bashkia Gjirokaster
-
Name:
Bashkia Gjirokaster
Address:
Sheshi Cerciz Topulli, 6002 Gjirokaster, Albania
Legal status:
public
Total budget:
EUR 47 978.32
IPA2 budget:
EUR 40 781.57
-
Holy Metropolis of Gjirokaster
-
Name:
Holy Metropolis of Gjirokaster
Address:
Kompleksi Orthodhoks - Rr. "Alqi Kondi"Gjirokaster, Albania
Legal status:
private
Total budget:
EUR 42 541.00
IPA2 budget:
EUR 36 159.85
-
Holy Metropolis of Korca
-
Name:
Holy Metropolis of Korca
Address:
Rruga Kryepiskopi Anastas Nr 1Korca, Albania
Legal status:
private
Total budget:
EUR 43 224.80
IPA2 budget:
EUR 36 741.08
-
Holy Metropolis of Ioannina
-
Name:
Holy Metropolis of Ioannina
Address:
Patriarhou Ioakim 10,, 45221 Ioannina, Greece
Legal status:
public
Website:
http://www.imioanninon.gr/main/
Total budget:
EUR 55 426.52
IPA2 budget:
EUR 47 112.54
