Improving Tourism Offer in Highlands of Albania and Kosovo

Programme 2014 - 2020 IPA CBC Albania - Kosovo (under UNSCR 1244/99)

Date of latest update: 2021-07-08

Description

Description (EN):

The main goal of the project is to enhance the capacity and competitiveness of the tourism sector in the cross-border regions by the economic valorisation of its cultural and natural heritage to ensure socio-economic development of the project targeted areas. To reach this goal an environmentally sustainable and socially inclusive economic method will be implemented. A feasibility study will be conducted analyzing the social context, especially in regards of gender, youth, and community attitudes towards tourism/tourists. This will provide the possibility for the project team and stakeholders to identify local issues regarding potential tourism and challenges, tourism products and their marketing, visitor’s and community experience , economy, training and education, strategies and resources enhancing community involvement and support for improvement and development. The proposed action intends to (i) increase the capacities of local farmers and small entrepreneurs with an interest in tourism development in regard to customer care, cross cultural understanding and hospitality, food safety and quality, marketing and promotion of products; (ii) increase awareness of businesses, municipalities, civil society representatives and local institutions on tourism industry development as a tool to enhance socio-economic situation of the project target area;(iii) valorise and promote natural, cultural and historical heritage of the project target areas for a sustainable tourism industry in the area. The project is conceptualized in two phases that proceed in parallel: Firstly, improve the infrastructure of shepherd’s huts with the identification and marking of themed trails and info point’s installation will all the necessary information for the tourist and the creation of 5 camping sites and 10 resting points in total. During the identification process of themed trails will be taken in consideration their vicinity with historical, natural or cultural sites to make the tourists’ journey more appealing. Secondly, to enhance the capacity of the local fanners to provide good customer service to ensure more opportunities for business and achieve socio-economic goals of the target regions. In full line with the specific objectives that envisage valorisation of cultural and natural heritage as a way to promote the economic development of the target regions we will ensure the improvement of the quality of services and the local farmers’ competitiveness. Furthermore, the cultural, historical and natural heritage will be preserved and promoted. Following a gender balanced approach, a special emphasis will be given to the women’s vital role in the promotion and development of tourism in the target region. They will be taught to sell traditional products (both artistic and culinary ones) not only to raise the income of their families but also to promote the cultural and culinary peculiarities of the target regions. We will promote both tangible and intangible cultural heritage. The main project activities are as follows: A.1.3. Feasibility and needs-assessment study. A.1.4 Marking and signalization of 5 themed trails. A.1.5. Instalment of 10 Touristic Info Points. A.1.6 Instalment of 10 Resting Points. A. 1.7 Instalment of 5 camping sites. A.2.1 Joint activity on cross -cultural understanding and hospitality. A.2.2 Training of local farmers and small entrepreneurs on customer care. A.2.3 Training of local farmers on food safety and production technology. A.2.4 Training of local farmers on eco-friendly methods. A.2.5 Training of women on traditional products marketing. A.2.6 Two Cross-Border Study Trips. A.2.7 Pool of local guides created. A.3.1 Biodiversity Mapping Brochure. A.3.2 Brochure for tourism promotion in the target regions. A.3.3 Themed trail maps. A.3.4 Organization of Old Photos exhibitions. A.3.5 Familiarization trip for tour operators and journalists. A.3.6 Organization of fairs to promote tourism. A.3.7 Web-platform creation. A.3.8 Web- platform promotion. A.3.9 Promotional Video of tourist attractions. A.3.10. Closing Ceremony.

Website (not verified): http://shtigjetestaneveal-ks.com/

Expected Results (EN): 1. Improved infrastructure for tourism development in shepherd’s huts. 2. Increased capacities of rural population for tourism services in shepherd’s huts. 3. Unique value of shepherd’s huts as drivers of agriculture and tourism development promoted.

Expected Outputs (EN):

1 Improved infrastructure for tourism development. 1.1 Identification, marking, signing and promotion of thematic trails. 1.2 Promotion of Eco friendly approaches for lighting and heating in order to preserve biodiversity. 1.3 Improve facilities for tourists in order for them to enjoy the nature and local hospitality and tradition. 2 Increased capacities for rural population for tourism services in shepherd’s huts. 2.1 Develop cross cultural understanding to better offer quality of services. 2.2 Share and learn from others best experiences. 3 Unique values of shepherd’s huts as drivers for agriculture tourism development promoter. 3.1 Develop a promotion campaign for natural, cultural and historical heritage of the project target areas. 3.2 Promotion of the area through marketing web platform.

Thematic information

Tourism

Specific Objective: Tourism, cultural and natural heritage is valorised as a way to promote the economic development of the area

Thematic Priority: (d) Encouraging tourism and cultural and natural heritage

Partners (3)

Lead Partner: Albanian Local Capacity Development Foundation

Address: Rruga: Shyqyri Ishmi, Pallati Shpresa, Nr. 22/5 Tirane, 1000 Tirana, Albania

Legal status: private

Website: http://www.alcdf.org

Total budget: EUR 257 613.10

IPA2 budget: EUR 218 971.14

Qendra per Zhvillim e Kosoves

Name: Qendra per Zhvillim e Kosoves

Address: Rruga “Dëshmorët e Lirisë” no.135Gjakova/Đakovica, Kosovo under UNSC Resolution 1244/1999

Legal status: private

Website (not verified): https://www.kdc-kosova.org/

Total budget: EUR 219 762.00

IPA2 budget: EUR 186 797.70

Makedonska Razvojna Fondacija za Pretprijatija

Name: Makedonska Razvojna Fondacija za Pretprijatija

Address: Rr. Mbreti Bardhyl 31Pejë/Peć, North Macedonia

Legal status: private

Website: http://www.mrfp.mk

Total budget: EUR 29 039.90

IPA2 budget: EUR 24 683.92

Partners map

Partners and Projects info

Albanian Local Capacity Development Foundation

Improving Tourism Offer in Highlands of Albania and Kosovo

Partners and Projects info

Kosovo Development Centre (KDC)

Improving Tourism Offer in Highlands of Albania and Kosovo

Partners and Projects info

Macedonian Enterprise Development Foundation

Improving Tourism Offer in Highlands of Albania and Kosovo

Lead partner

Project partner

Summary

Project name (EN): Improving Tourism Offer in Highlands of Albania and Kosovo

Project acronym: ITAK

Project start date: 2018-03-01

Project end date: 2020-02-29

Project status: closed

Total budget/expenditure: EUR 506 415.00

Total EU funding (amount): EUR 430 452.75

Total EU funding (co-financing rate): 85.00%

Co-financing sources:

IPA/IPA II/IPA III: Amount, EUR 430 452.75.

Information regarding the data in keep.eu on the programme financing this project

Financing programme

2014 - 2020 IPA CBC Albania - Kosovo (under UNSCR 1244/99)

Last month that data in keep.eu was retrieved from the Programme's website or received from the Programme

2024-03-14

No. of projects in keep.eu / Total no. of projects (% of projects in keep.eu)

11 / 11 (100%)

No. of project partnerships in keep.eu / Total no. of project partnerships (% of project partnerships in keep.eu)

34 / 34 (100%)

Notes on the data

Information provided by the Programme

Languages

Contact Form

Improving Tourism Offer in Highlands of Albania and Kosovo

Description

Thematic information

Partners (3)

Partners map

Summary

Information regarding the data in keep.eu on the programme financing this project

Disclaimer