Tourism offer development in Selonia Region
Programme 2021 - 2027 Interreg VI-A Latvia-LithuaniaDescription
Thematic information
Priority: (VI-A_Lv-Lt_4) Priority 4 Economic potential of tourism and heritage
Priority specific objective: RSO4.6. Enhancing the role of culture and sustainable tourism in economic development, social inclusion and social innovation
Priority policy objective (Interreg specific objective): PO4 A more social and inclusive Europe implementing the European Pillar of Social Rights
Type of intervention: 165 Protection, development and promotion of public tourism assets and tourism services
Partners (3)
Lead Partner: Aizkraukles novada pašvaldība
Partner’s ID if not PIC: 90000074812
Address: Lāčplēša, LV-5101 Aizkraukle, Latvia
Legal status: public
Organisation type: Local public authority
Website: http://www.aizkraukle.lv
Total budget: EUR 199 091.52
Partner’s programme co-financing: EUR 159 273.21
Partner’s programme co-financing rate: 80.00%
Partner contribution: EUR 39 818.31
Contractors:
-
Name: Ilze Odiaņa
VAT registration or tax identification number: 24128711861 -
Name: ZS “Avotiņi”
VAT registration or tax identification number: 45404000918 -
Name: SIA “Daugavkrasti”
VAT registration or tax identification number: 55403007361 -
Name: SIA "B print"
VAT registration or tax identification number: 40103455477 -
Name: SIA "Attaprint 1"
VAT registration or tax identification number: LV40103663033
- Biržų rajono savivaldybės administracija
-
Name: Biržų rajono savivaldybės administracija
Partner’s ID if not PIC: 188642660
Address: Vytauto, LT41143 Birzai, Lithuania
Legal status: public
Organisation type: N.a.
Website: http://www.birzai.lt
Total budget: EUR 256 041.62
Partner’s programme co-financing: EUR 204 833.29
Partner’s programme co-financing rate: 80.00%
Partner contribution: EUR 51 208.33
Contractors:
-
Name: Dalius Linkevičius
VAT registration or tax identification number: LT100000719210 -
Name: MB "Amplua"
VAT registration or tax identification number: LT100017066412 -
Name: UAB "Šokolado gama"
VAT registration or tax identification number: LT100008975611 -
Name: Čygo - Kalkio TŪB "Rinkuškiai"
VAT registration or tax identification number: LT547014314 -
Name: UAB ,,Audit&Accounting"
VAT registration or tax identification number: LT100005081410 -
Name: MB “Minkšti projektai“
VAT registration or tax identification number: LT100012684815
-
Name: Dalius Linkevičius
- Jēkabpils novada pašvaldība
-
Name: Jēkabpils novada pašvaldība
Partner’s ID if not PIC: 90000024205
Address: Brīvības iela, LV-5201 Jēkabpils, Latvia
Legal status: public
Organisation type: Local public authority
Website: http://www.jekabpils.lv
Total budget: EUR 210 024.17
Partner’s programme co-financing: EUR 168 019.33
Partner’s programme co-financing rate: 80.00%
Partner contribution: EUR 42 004.84
Contractors:
-
Name: SIA "Viesītes transports"
VAT registration or tax identification number: LV55403015481 -
Name: SIA "IL-VI-DO"
VAT registration or tax identification number: LV45402006634
-
Name: SIA "Viesītes transports"
Partners map

Lead partner

Project partner
Summary
Project acronym: Weekend in Village
Project ID: LL-00132
Project start date: 2024-03-01
Project end date: 2026-02-28
Project status: ongoing
Relevant linked projects:
- One of the tourism projects implemented in the Aizkraukle local municipality in the Interreg Latvia-Lithuania programm is project No. LLI-474 "Living Rivers". The projects have included the creation of websites, digital solutions, the furnishing of tourist information centres and points, and the preparation and publication of tourist information materials, different wokshops, media and journalists visits. (EN) | The implemented project has created a good experience for cooperation and creation of new tourist destinations in the tourism development of Aizkraukles region.
- Cooperation with the Kaunas city tourism information center and the municipality has provided good experience to the project team and tourism specialists in organizing experience exchange events, festivals, preparing common tourism products, and the experience gained is a good investment in the preparation of work packages for this project and the implementation of the project.
- From this and other projects, the partner has adopted good practices to attract tourists and promote the development of the Selonia border area in cooperation with Latvian and Lithuanian partners. (EN), One of the projects that Jekabpils county municipality is implementing in the field of tourism is No. LLI-477 “Creation of international tourist route “The Struve Geodetic Arc” (“Struve”) funded by the Interreg V-A Latvia-Lithuania 2014-2020 Program. (EN) | The aim of this project is to improve the tourism infrastructure of the Struve geodesic arc points in Latvia and Lithuania, so that the cultural heritage is accessible and attractive for inclusion in cross-border and international tourism routes. Successful cooperation has been established within the project with project partner Anyksciai regional park (LT) with whoom the cooperation, communication and experience exchange ensure the successful project results. During this project there has been popularized new tourism object Struve geodetic arc for Jekabpils and an aim to increase the tourist flow in Jekabpils. Project “Weekend in village” will complement the mentioned project with new tourism product with an aim to increase the tourist flow to the Selonia region in both sides of the border. (EN), 2014–2020 m. Interreg V-A Latvia - Lithuania program " International Cultural Route "White Route" (EN) | The aim of this project is to increase awareness and awareness of the preservation of the white tangible and intangible cultural and natural heritage; develop a new innovative and sustainable tourism product; to improve the quality and ensure the diversity of cultural tourism services, products and their availability the tourist flow to the Selonia region in both sides of the border.Project “Weekend in village” will complement the mentioned project with new tourism product with an aim to increase the tourist flow to the Selonia region in both sides of the border. (EN)
Total budget/expenditure: EUR 665 157.31
Total EU funding (amount): EUR 532 125.83
Total EU funding (co-financing rate): 80.00%
Co-financing sources:
- ERDF: Amount, EUR 532 125.83. Co-financing rate, 80.00%.
Investments, deliverables, policy contributions
(bullets are inserted automatically and may be incorrectly placed)
Deliverables:
- 2 Digital interactive tourism information stands for tourism information points (Nereta,Jaunjelgava)
- 6 information stands in Aizkraukle County municipality
- 1 set (6 panels) information board at the Nereta tourist information point
- Mirror screen + digital interactive content for Neretas tourism information point
- Eqquipement for tourism information point in Nereta
- Eqquipement for tourism information point in Ērberģe
- Exhibition creation for Nereta tourism information point
- A virtual reality tour of the traditional craft skills of Selians
- Archaeological costumes of the Selians
- Ethnographical folk costumes of Selians
- Dummies for Archaeological costumes of the Selians
- Manufacture and installation of wooden toys
- Production and installation of the interactive mill model
- Purchase tools for carrying out works of particularly sophisticated craftsmen
- Tablets for playing video material on the skills of Selian craftsman (3 units)
- Digital touchscreen with an interactive digital game
- Elaboration of information stand about Zvejnieklicis
- Mirror screen with digital interactive content for Jekabpils History Museum department "Selu seta"
- Selpils castle outdoor model located in Zvejnieklicis territory
- Digital interactive touch-screen stand in Krustpils castle visitors' service centre
- Physical mobile map display (touch's screen) with information of routes, objects, history and other
- "Augmented virtual reality helmets
- Meta Quest Pro, 1 pcs."
- "Tablet PCs
- Tablet computers that allow you to view augmented reality content. 2 pcs."
- "Outdoor interactive terminal with touch screen,
- braille keyboard. Plus 36-month warranty."
- Mobile exhibition stand
- Creation of new exhibition space- Design, layout works, photo printing, 9 stands
- Smart display + digital interactive content.
- Terminal + digital interactive content.
- Outdoor LED screen
- Folk musical instruments of Birzai region 18 pcs. "kanklės" and 60 pcs. "skudučiai"
- Bean bags ( 60 )
- Historian's research on the region of Selia and preparation of research materials
- 2 Videos (Selion historical narrative and Aizkraukle craftsmen work) by LP1
- Video: skills of Selonian craftsmen by PP2
- Brochure preparation and development with tourism attraction points and velo roads
- Interactive educational program.
- Interactive, entertaining, educational program.
- 2 videos about "Weekend in the village" project.
- New tourism offer "Weekend in the Village".
- Tourism specialists visit to Jaunjelgava / Jēkabpils (2days)
- Tourism specialists visit to Biržai (2 days)
- Experience exchange visits for local craftsmen, artisans, rural producers to Aizkraukle - Jekabpils
- Experience exchange visits for local craftsmen, artisans, rural producers to Birži.
- 1day workshop in Jēkabpils for AIzkraukles and Jēkabpils local craftsman
- 1day workshop in Biržai for local craftsman - workshop
- 1day event for Latvian tourism service providers to Birži with LP and PP2 tourism specialist
- 1day event for Lithuanian tourism service providers to Latvia with PP3 tourism specialist.
- 1 online event for tourism service providers in Latvian languange
- 1 online event for tourism service providers in Lithuanian languange
- Latvian media operators visit to Biržai tourism attraction points (1 day event)
- Lithuanian media operators tour to Jēkabpils-Aizkraukle tourism attraction point (2days visit).
- 2 new festivals in Aizkraukle region
- 1 new festival in Jēkabpils
- International tourism conference "Adventure"in Vilnius
- International tourism conference "Balttour" in Riga
- Informative posters and information about the project in each PP webpage
- Publicity labelling
- Publications in newspapers and social media
- Developed and updated project profile on latlit.eu
- Created common facebook page "Weekend in the village".
Contribution to wider strategies and policies:
- EUStrategyBalticSeaRegion Project corresponds to EU Strategy for the Baltic Sea Region Action 3.10. by objectives "Connectting people in the region", "Improve long-term competitiveness of the BSR".
- The project envisages participation in the long-term cooperation of cultural participants, supporting and developing local craftsmen so that they do not lose their historical skills inherited from the regions of Selonia. It is planned to create a community for tourism in the region with the aim of sustainable cooperation with transformation opportunities, expecting new participants and improvements.
- Other "LATVIA TOURISM DEVELOPMENT ACTION PLAN FOR 2021-2027"
- 2nd priority "Creating an attractive tourism offer in the context of local values and lifestyle, promotion of local tourism".
- Action plan 1.10.1 "Cross-border cooperation initiatives and projects "implementation" envisages a Common Route and cross-border product creation.
- 2.2. "Encouraging the development of local and regional tourism destination systems". supports destination partnerships
- (network) support in developing a support program.
- 2.6. "Stimulation of local tourism flows" supports the activity - Marketing activities for the promotion of local tourism.
- Other Aizkraukle county development program 2021-2028. has included tourism in action plan task 2.1.1 of the action plan "Continuously conduct cultural and historical heritage research in the county" and has indicated that the municipality sees the cultural and historical heritage research in the county, which will be implemented during the project as research on Selonia. Action plan task 7.4.1. "Unit signs and information boards installed in tourist facilities" will be created for common tourist information boards for tourist information facilities and tasks 7.4.6. "Developing rural tourism and handicrafts" corresponds to the implementation of the project, where a new tourist offer "Weeken in village" will be created with the aim of inviting families to visit the rural areas, enjoy the nature of Selonia and get acquainted with the offer of artisans.
- Other “Jekabpils county development program 2021-2027” includes an action plan, which foresees medium-term priority No. 7 “Development of tourism potential” and direction of action No. 18 “Involvement of the county’s image in tourism marketing activities”. Municipality has indicated several activities in the field of tourism in direction of action mentioned above to develop the tourism sphere in Jekabpils county, for example, strengthening the capacity of tourism specialists, improvement and development of tourism management, development of smart informational materials for new tourist routes, preservation and development of Jekabpils History museum open air department “Sēļu sēta” for the improvement of tourism offer in Jekabpils. These activities corresponds to implementation of the project activities for achieving the project aim to create a new tourism offer “Weekend in village” based on cross border exchange of experience between tourism specialists, craftsmen, tourism service providers to make common sustainable tourism product and cooperation to attract tourism flow to the PPs regions more than 1 day trips.
- Other "2023-2030 strategic development plan of the municipality of Biržai district" includes an action plan II.1.2.2.6. "Tourism and recreational environment".
- Other The tourism policy department prepared Lithuanian tourism development guidelines, which provide a consolidated forecast of the future development of the tourism sector for the priority, measures and necessary budgets of tourism management.
- Other Task 1.12 of the National Progress Plan "Increasing the competitiveness of Lithuanian tourism" and solving problem 11 - the unexploited potential of tourism. https://eimin.lrv.lt/lt/veiklos-sritys/turizmas/planavimo-dokumentai-1
Programme Common Output Indicator:
-
RCO 087 - Organisations cooperating across borders, Measurement unit:
Delivered output indicator(s):
- (RCO87) Organisations cooperating across borders (MANDATORY): 3.0
Programme Common Result Indicator:
-
RCR 084 - Organisations cooperating across borders after project completion, Measurement unit:
Delivered result indicator(s):
- (RCR84) Organisations cooperating across borders after project completion (MANDATORY): 3.0
Project part of European Union Macro-Regional or Sea Basin Strategy: EUSBSR
EUSBSR Priority (Policy) area / Horizontal action:
EUSBSR Degree of compliance:
Information regarding the data in keep.eu on the programme financing this project
Financing programme
2021 - 2027 Interreg VI-A Latvia-Lithuania
Last month that data in keep.eu was retrieved from the Programme's website or received from the Programme
2025-05-21
No. of projects in keep.eu / Total no. of projects (% of projects in keep.eu)
55 / 55 (100%)
No. of project partnerships in keep.eu / Total no. of project partnerships (% of project partnerships in keep.eu)
194 / 194 (100%)
Notes on the data