The Celtic Wave – Developing a Sea of Smiles

Programme 2007 - 2013 Ireland - Wales (UK-IE)

Date of latest update: 2021-04-06

Description

Description (EN):

Celtic Wave aims to facilitate a collaborative approach to the further growth and development of the cruise ship industry in the Irish Sea. This will be delivered by the following objectives: • To create one managed brand for the Irish Sea cruise ground. • To raise and promote the profile of the Irish Sea as a cruise ship destination. • To create a consistent welcome for cruise passengers who visit the Irish Sea cruising grounds. • To create a strong working coalition of all cruise industry partner organisations of both Ireland and Wales. If cultural synergy is viewed as a crucial element of the promotional mix then a Welsh-Irish partnership has much going for it in terms of uniqueness & with a proposition that will appeal to a large and identifiable market. The 'Celtic Wave' project is a highly innovative project and this is an opportune time to develop a strategic working partnership between Ireland and Wales within the cruise tourism market. Innovation combined with creative and entrepreneurial flair can encapsulate the cultural uniqueness of the Welsh-Irish connection and this has been identified as the key element to tap into in order to satisfy the wants of a latent but well defined target audience of cruise passengers by creating an attractive new cruise product. As rising fuel costs are seriously affecting the profitability of cruise lines there is a growing desire by these lines to be more fuel efficient. The ‘Celtic Wave’ initiative can show the way to achieving reduced fuel costs on selected cruise itineraries that minimise steaming times between ports and therefore lowering the carbon footprint. We will also seek to address the added values of the brand, cultural synergy, location, shared values & unique selling points which would lead to a globally competitive offer on the Irish Sea as a cruise destination to cruise companies as well as raising its existing profile and can only result in the regeneration of the areas.

Website: http://www.irelandwales.ie/

Thematic information

Innovation capacity and awareness-raising Coastal management and maritime issues Clustering and economic cooperation

Partners (6)

Lead Partner: Isle of Anglesey County Council

Address: The Business Centre, Bryn Cefni Business Park, LL777XA Llangefni, Anglesey, United Kingdom

Legal status: n/a

Port of Waterford Company

Name: Port of Waterford Company

Address: 3rd Floor Marine Point, Bellview, Slieverue, Co. Waterford Waterford, Ireland

Legal status: n/a

Port of Cork Company

Name: Port of Cork Company

Address: Custom House Street, Co. Cork Cork, Ireland

Legal status: n/a

Dublin Port Company

Name: Dublin Port Company

Address: The Port Centre Alexandra RoadDublin 1, Ireland

Legal status: n/a

Swansea City Company

Name: Swansea City Company

Address: Finance Department, County Hall, Oystermouth Road, SA1 3SN Swansea, United Kingdom

Legal status: n/a

Milford Haven Port Authority

Name: Milford Haven Port Authority

Address: Gorsewood Drive, SA73 3EP Millford Haven, Pembrokeshire, United Kingdom

Legal status: n/a

Partners map

Partners and Projects info

Port of Waterford Company

The Celtic Wave – Developing a Sea of Smiles

Partners and Projects info

Port of Cork Company

The Celtic Wave – Developing a Sea of Smiles

Partners and Projects info

Dublin Port Company

The Celtic Wave – Developing a Sea of Smiles

Partners and Projects info

Swansea City Company

The Celtic Wave – Developing a Sea of Smiles

Partners and Projects info

Milford Haven Port Authority

The Celtic Wave – Developing a Sea of Smiles

Partners and Projects info

Isle of Anglesey County Council

The Celtic Wave – Developing a Sea of Smiles

Lead partner

Project partner

Summary

Project name (EN): The Celtic Wave – Developing a Sea of Smiles

Project acronym: Celtic Wave

Project start date: 2009-06-01

Project end date: 2012-05-30

Project status: closed

Total budget/expenditure: EUR 1 238 386.00

Total EU funding (amount): EUR 928 789.00

Co-financing sources:

Information regarding the data in keep.eu on the programme financing this project

Financing programme

2007 - 2013 Ireland - Wales (UK-IE)

Last month that data in keep.eu was retrieved from the Programme's website or received from the Programme

2015-05-01

No. of projects in keep.eu / Total no. of projects (% of projects in keep.eu)

41 / 41 (100%)

No. of project partnerships in keep.eu / Total no. of project partnerships (% of project partnerships in keep.eu)

132 / 132 (100%)

Notes on the data

Information provided by the Programme

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Contact Form

The Celtic Wave – Developing a Sea of Smiles

Description

Thematic information

Partners (6)

Partners map

Summary

Information regarding the data in keep.eu on the programme financing this project

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